Social gaming giant Zynga has hired Electronic Arts' top mobile and social executive Barry Cottle as Zynga's new executive vice president of corporate and business development.
The hire is a big development in the war for talent between the two companies, which are in the midst of a major battle for control of the fastest-growing parts of the game business. Cottle will report to John Schappert, chief operating officer at San Francisco-based Zynga and the former No.